Stage 03 / 04 · 4 guides
Audiences and channels
Choose relevant placements, assess channel data and test targeting hypotheses.
Shortlist the right audiences and know how to test them.
Guides in order
Read from the start or pick the problem you need to solveTelegram Ads or sponsored channel posts: which should you buy?
Compare Telegram Ads with paid posts in channels: formats, placement terms, tracking and cost per qualified lead.
How to buy ads in Telegram channels in 2026: sponsored posts, marketplaces and vetting channels
Where to buy advertising in Telegram channels: directly from admins, through a marketplace, Yandex Direct or Telegram Ads. How to spot fake channels, which formats exist and how to measure cost per subscriber.
How to choose Telegram Ads channels and spot suspicious metrics
Find channels whose audience matches your offer, review reach and growth patterns, and use a controlled test before scaling.
How to grow Telegram channel subscribers in 2026: real subscribers, no fake followers
Paid and free ways to get real subscribers for a Telegram channel: Telegram Ads, sponsored posts, Yandex Direct and cross-promotion. What a subscriber costs, why fake followers hurt and how to keep your audience.
Next stage
See where leads drop out, assess quality and decide what to improve next.